The Rise of GLP-1 and Why It Matters for Marketers
GLP-1 (Glucagon-Like Peptide 1) medications help regulate appetite, improve insulin sensitivity, and support sustainable weight loss. What started as a diabetes treatment has now become a mainstream wellness movement. According to McKinsey, the global obesity treatment market could exceed $100 billion by 2030, largely driven by GLP-1 drugs. This means there’s massive GLP-1 business opportunity […]
